Top 10 Social Media AI Tools: How & Why You Should Use Them



We can all agree that the social media landscape is constantly evolving, and social media AI tools can help you stay ahead of your fiercest competitors. Why? Well, an AI social media tool gives users a major advantage by automating, optimizing, and improving their social media presence.

With a list of AI social media prompts and with the help of some powerful tools, you can skyrocket your entire online presence and take your social media strategy to the next level, from scheduling posts to analyzing data trends.

In this article, we list the top 10 social media artificial intelligence tools so you can identify which ones work best for you and how to use them to enhance your presence across several social media platforms. So read on to find out more!

Discover 1K+ AI Social Media Prompt Ideas

Get access to the full list of AI social media prompt ideas and start creating more content with less effort.

AI social media prompts

Table of Contents

What Is an AI Social Media Tool?

An artificial intelligence social media tool is a software application that uses machine learning algorithms and natural language processing to create social media posts or provide you with ideas for your social accounts and online activities. 

AI social media tools can automate the process of content creation, scheduling, keyword search, hashtag generation, influencer discovery, and more. 

These tools enable businesses to improve their social media marketing techniques in a faster and more efficient way.

Why Should Brands Use AI for Social Media Management?

AI social media tools are becoming increasingly popular among social media marketers due to their ability to automate repetitive processes.

Here are the top three reasons brands should use AI for social media management:

  • Save time and boost productivity
  • Maintain a consistent social media presence
  • Reduce costs

A. Save Time and Boost Productivity

AI social media tools can significantly enhance social media project management productivity. Furthermore, these tools are designed to automate and streamline daily tasks, such as content creation, idea generation, and more.

By leveraging AI social media tools, social media managers can make better use of their time and resources to achieve the best results possible.

B. Maintain a Consistent Social Media Presence

Social media audiences love to see that you are making consistent efforts when it comes to your content strategy

With AI-powered tools, you can easily manage and monitor your social media accounts, engage with your audience, and create content tailored to their individual needs.

C. Reduce Costs

Artificial intelligence tools can automate repetitive tasks such as scheduling posts, replying to messages, and analyzing data. This saves time and money for managers, who can then focus on more important tasks.

Also, AI-powered tools can analyze user behavior and interests to improve targeting. This can increase the impact of your social media campaigns and reduce ad spend.

Top 10 Social Media AI Tools You Need in 2023

Finding the right AI tools to streamline your social media efforts takes time, research, and plenty of testing. If you’re unsure about where to look first, know that you’re not alone. SocialBee has decided to make things easier for you.

Here are the top 10 social media AI tools you need in 2023:

  1. SocialBee
  2. ChatGPT
  3. Canva’s Magic Write
  4. Jasper
  5. QuillBot
  6. MobileMonkey
  7. Midjourney
  8. Synesthesia
  9. Phrasee
  10. Optimove

1. SocialBee – An AI-Powered Social Media Management Tool

SocialBee is a top-rated, all-in-one social media management tool that allows users to create, schedule and share all their content from one place. 

Once you start leveraging SocialBee’s impressive features, you’ll notice that your social media tasks will become much more streamlined. 

Additionally, SocialBee is also an AI-powered social media management platform, which means that the time you spend creating posts for your favorite social media channels will significantly decrease.

socialbee ai post assistant

Generate posts based on detailed prompts, summarize content, and create promotional posts based on your product descriptions from SocialBee. 

Start your 14-day free trial today!

SocialBee offers a solution for those seeking to promote their products and services online. By utilizing the post assistant, powered by AI technology, you can speed up your content creation process and create high-quality posts in a matter of seconds.

With the help of SocialBee’s AI post editor assistant, you can easily generate quick captions tailored to your specific needs. Whether you require detailed prompts, concise summaries of complex concepts, or promotional content derived from your existing product descriptions, the AI-powered post editor can assist you in creating posts with ease.

Ready for some awesome news? You can use SocialBee’s free AI post generator and make full use of our 1K+ prompts. Give it a try and watch your work volume decrease considerably!

Generate Social Media Content with SocialBee's AI Post Editor Assistant!


2. ChatGPT – AI Chat Platform

ChatGPT is an AI conversational agent that utilizes natural language processing to communicate with users. Developed by OpenAI, it has been trained on massive amounts of text data to recognize the intricacies of human language.

ChatGPT dashboard

ChatGPT is capable of comprehending complex questions and offering accurate, conversational responses. In addition, it can perform a diverse range of tasks, including summarizing text, translating languages, suggesting content, and even generating anything, from creative stories to blog posts, emails, social media posts, and much more.

Accessible through multiple platforms such as websites, messaging apps, and voice assistants, ChatGPT is designed to deliver personalized and useful responses to users. It also continues to learn and improve its performance over time. 

Overall, ChatGPT is a highly effective AI tool that can assist users with a broad range of tasks and queries through natural language interactions.

3. Canva’s Magic Write – AI Content Generation Tool

Canva Docs features Magic Write, an AI-powered copywriting assistant that generates a starting point for your text. You can easily convey your thoughts to Magic Write, which will then provide you with a helpful starting point.

canva magic write

Magic Write is a versatile tool that can enhance the content creation process for businesses of all sizes and industries. It is particularly adept at generating initial ideas or drafts for a variety of content types, including social media posts, press releases, business plans, customer support responses, product descriptions, and proposals.

4. Jasper – AI Copywriting Assistant

Jasper is your AI helper when it comes to all things copywriting. It helps you craft awesome descriptions for your social media posts, persuasive ad copies, SEO-optimized blog posts, sales emails, and website copies in less time and with less money.

This generative AI platform is guaranteed to help your team get ahead of competitors. Your creative workflows are in safe hands with the Jasper AI copywriter. 

5. QuillBot – AI Paraphrasing Tool

QuillBot is an AI-based paraphrasing tool available online that employs natural language processing (NLP) to aid users in rephrasing their written content. It was introduced in 2017 and has since been extensively utilized by students, professionals, and writers to enhance their writing skills.


QuillBot scrutinizes the input text and proposes a range of paraphrased versions, giving users the option to select the most appropriate one. It offers features such as a Grammar Checker, a Plagiarism Checker, a summarizer, and a Citation Generator.

6. MobileMonkey – AI ChatBot

With MobileMonkey, you can now generate more leads, re-engage them to become qualified leads, and automatically send new offers and calls-to-action at the perfect times.


This sales outreach automation tool will ultimately enable you to close much more sales than you previously did, target hard-to-reach clients, and maximize your lead conversion rate.

7. Midjourney – AI Art Tool

Midjourney is a widely used online AI service that converts text to images, with a chatbot on the Discord platform that enables users to interact with the tool. It provides an easy-to-use interface that requires no coding skills, using simple commands to generate visually appealing images.


Like many other AI models, Midjourney uses machine learning to train on a large amount of images. When given textual input, its bots search for images that match the description and artistically combine them to produce a distinctive image.

8. Synthesia – AI Video Generation

Synthesia is a platform powered by artificial intelligence that enables the creation of videos. Numerous businesses leverage its capabilities to produce videos in over 120 languages, resulting in significant savings of up to 80% in both time and budget.


With the help of an AI avatar, you can now eliminate the need for expensive video equipment and a filming location, as it can act as a presenter in your videos.

9. Phrasee – AI Copywriting

Phrasee is an AI-powered software that focuses on generating impactful marketing language and content. 

Leveraging natural language generation and machine learning algorithms, it helps optimize marketing language, such as social media posts, email subject lines, and other marketing content, to enhance engagement and conversion rates.


Its primary utility lies in its ability to assist businesses in enhancing their marketing campaigns by creating persuasive and compelling copy that connects with their target audience. 

Phrasee analyzes a variety of factors, including language patterns, marketing trends, and historical campaign data to tailor personalized and effective marketing messages.

10. Optimove – AI CRM

Optimove is a CRM solution that leverages data analysis and machine learning techniques to enhance customer engagement and retention for businesses. It facilitates the creation of personalized marketing campaigns that cater to each customer’s specific preferences and interests.


The platform comes equipped with a variety of marketing tools such as email marketing, SMS marketing, push notifications, and in-app messaging. In addition, it provides comprehensive analytics and reporting capabilities to assist businesses in evaluating the performance of their marketing campaigns and making data-driven decisions.

Tips on How to Use AI Tools to Enhance Your Social Media Strategy

Although you might be excited to test the infinite powers of AI, you could still feel a bit confused about the entire process. For this reason, we’ve decided to offer you some actionable steps that will help you get the AI journey started.

Here are 10 tips on how to use AI tools to enhance your social media strategy:

  1. Develop effective AI prompts
  2. Summarize and simplify complex concepts
  3. Outline an effective content calendar
  4. Brainstorm hashtag ideas
  5. Write scripts for your video content
  6. Turn your product descriptions into promotional posts
  7. Generate multiple variations of your evergreen posts
  8. Come up with replies to comments, reviews, and DMs
  9. Customize your content for each social network
  10. Edit and fact-check your AI-generated posts

1. Develop Effective AI Prompts

Developing effective AI prompts for your social media strategy can streamline your day to day tasks and help you create social posts with much more ease than ever before.

Here are three ways to develop effective AI prompts:

  • Clarify your desired topic and scope for the AI tool to generate content about
  • Establish any limitations, such as content length, style, tone, or specific topics to exclude from the AI-generated content
  • Provide ample context about the subject matter, tone, target audience, and intended outcome of your post

Here are some examples of AI social media prompts:

  • Write a social media post to announce the launch of a product, change, or new initiative. 
  • Craft a social media message that compares [Topic 1] vs [Topic 2].
  • Develop a social media post that motivates your followers to persevere in pursuit of their dreams. For example, “Don’t let fear or setbacks hold you back from chasing your dreams. Keep pushing forward and trust in yourself! Share your biggest dream in the comments below.

Discover 1K+ AI Social Media Prompt Ideas

Get access to the full list of AI social media prompt ideas and start creating more content with less effort.

AI social media prompts

2. Summarize and Simplify Complex Concepts

Summarizing and simplifying complex concepts with AI can offer several benefits. This can help you create content quickly for any social media platform and keep you on top of all content creation processes.

To put it shortly, AI can analyze large amounts of text that you provide it with and identify the most important information quickly and efficiently. In turn, this ends up saving you plenty of time and effort. 

With SocialBee, you can now generate high-converting post captions with the AI post generator. With ease, you can create posts by utilizing detailed prompts, simplify intricate concepts, and craft promotional content by leveraging your existing product descriptions

Here are some examples of prompts you can use to summarize content:

  • Summarize the following paragraph:
  • Write a brief summary about [event/development] and summarize the key points in a tweet-length summary
  • Summarize [topic] and provide a simple description of it in two sentences

socialbee ai summarize

Enhance your content’s readability by simplifying complex concepts into easily comprehensible posts with SocialBee.

Start your 14-day free trial today!

3. Outline an Effective Content Calendar

A content calendar is a tool used by social media marketers to plan, organize, and schedule social media posts. The tool can increase engagement and visibility, as well as improve efficiency, by providing an organized structure for social media activities. 

To get started, you can use AI to help you with an outline, so go ahead and let it know about what you want to achieve with your content. Making it aware of your main KPIs can help it give you a possible outline for a content calendar.

chatgpt social media calendar

Next, you can use analytics tools to help you with your audience targeting. By taking a look at what worked in the past, you can then create AI-assisted content that resonates with social media users.

Here are some examples of prompts to help you create a content calendar:

  • Act as a skincare business and generate a TikTok content calendar for three weeks. It should include educational and soft sell posts. The aim of the content calendar should be to increase our website’s traffic.
  • Generate a LinkedIn content calendar for a marketing professional. It should include plenty of educational posts, industry statistics, and it should position the marketing professional as a thought leader in the industry.
  • Create a social media content calendar for YouTube. It should include video ideas for a dermatologist. The main goal of the content calendar would be to increase the number of consultations.

Once you generate a social media content strategy/plan/calendar, you can use SocialBee to actually create the posts and schedule them accordingly., it’s time to create the actual content calendar.

To accomplish this, use SocialBee, a social media management platform that provides you with a comprehensive content calendar that is easy to navigate and perfect for social media scheduling.

4. Brainstorm Hashtag Ideas

Today’s newsflash is that finding the right hashtags for your posts doesn’t have to be a fully manual task. In fact, it can become a fully automated task. Just give the AI some context about your brand and industry and watch it generate entire lists of hashtags for you to try out.

You should also make sure to find hashtags used by your audience or by influencers in your industry. That way, you can increase your reach. SocialBee allows you to quickly add hashtags to your social media posts with the help of hashtag collections. This time-saving solution gets you organized in no time.

SocialBee hashtags Create hashtag collections and save them for later from the SocialBee app.

Start our 14-day free trial today!

To take it a step further, use SocialBee’s hashtag generator feature. It will help you generate the right hashtags in a matter of seconds. By using your visuals and copy as a reference, the hashtag generator limits your time spent doing hashtag research.

5. Write Scripts for Your Video Content

AI can help you save time, generate new ideas, and optimize your video content for your target audience by making it write scripts for your upcoming videos. 

Note that it’s important to approach the process with a critical eye and ensure that the script aligns with your brand voice and achieves your video content goals.

Here are three steps to using AI for writing video content scripts:

  • Define the purpose of your video – Before you start writing your script, it’s important to define the purpose of your video. Will it be a tutorial, an explainer video, or a promotional video? Understanding the purpose will help you to identify the type of content that you need to create.
  • Use an AI tool to generate a script – There are many AI tools available that can help you generate a script. Select tools that use natural language processing and machine learning algorithms to analyze your topic and generate a great script.
  • Refine and edit the script – Once you have a script generated by the AI tool, make sure to edit it to fit your specific needs. Remove unnecessary content, adjust the tone or style, and ensure that the script aligns with your brand voice.

chatgpt youtube video script

Here are some examples of prompts to help you generate a script:

  • Generate X TikTok post ideas about [topic].

  • Generate X TikTok post ideas for a [business type].

  • Write a TikTok Caption for a video about [topic].

  • Write a script for an educational YouTube video about the benefits of [topic] in [tone of voice].
  • Outline the structure of a client testimonial video.
  • Generate a TikTok video script outline about [topic].
  • Write a conclusion for a YouTube video about [topic].
  • Write a sponsored promo for a YouTube video about [Product].
  • Write a CTA for a YouTube video that gets the audience to subscribe.

6. Turn Your Product Descriptions into Promotional Posts

It’s now entirely possible to turn your product descriptions into high-converting promotional posts.

SocialBee’s AI post assistant feature allows you to effortlessly enhance your conversion rates by transforming your product descriptions into compelling promotional content.

Here are some examples of prompts to help you generate promotional posts:

  • Create a social media post that promotes [brand/product/service].
  • Generate a promotional social media post about [brand/product/service].
  • Come up with a social media post that will increase traffic of [website].
  • Write a social media announcement about [product/change/launch].
  • Write a social media post that generates leads for [product/service].
  • Write a social media post that drives traffic to [website].
  • Write a social media post promoting [discount/voucher/promotion].
  • Create a promotional social media post for an article about [topic].
  • Write a social media post promoting a [type of event + date].
  • Write a social media post about [product/service] and include [client pain points].

Transform your product descriptions into powerful promotional content and effortlessly increase your conversion rates.

Start your 14-day free trial at SocialBee today!

All you have to do is give the AI a complex and precise prompt, select your preferred tone of voice, and choose the number of posts you’d like it to generate for you.

Keep in mind that all the prompts we’ve mentioned have already been added to SocialBee’s AI post generator, alongside 1K+ more prompts to make your work faster and easier. From now on, you’ll be able to read the generated posts and select the one that fits your needs best.

7. Generate Multiple Variations of Your Evergreen Posts

Don’t hesitate to use AI whenever you need to come up with variations for your evergreen posts. As you may already know by now, evergreen posts are social media posts that remain relevant for a long period of time.

AI social media tools can help you create variations of your evergreen content by either rephrasing your existing content or by adding a new twist to your initial point of view. 

Here’s an example of generating a variation of an evergreen Facebook post for Twitter by using SocialBee’s AI post assistant.

socialbee ai evergreen posts

Generate variations of the same evergreen post directly from SocialBee.

Start your 14-day free trial at SocialBee now!

8. Come Up with Replies to Comments, Reviews, and DMs

Using AI to come up with replies to comments, reviews, and DMs can help you to save time, respond to your audience quickly and efficiently, and maintain consistency in your communication.

Simply copy-paste the comments/reviews/DMs in question and ask the AI tool to generate an appropriate answer.

chatgpt comment reply

Here are some examples of prompts to help you generate replies to comments, reviews, and DMs:

  • Write a formal reply for the following review:
  • Generate an amusing reply for the following comment:
  • Offer an actionable solution to this client’s DM:

9. Customize Your Content for Each Social Network

Another great use for artificial intelligence tools is to use them whenever you need to customize your content for each social platform you use. You might already know that an informal Facebook description should differ from a LinkedIn one that uses a more professional tone of voice. For example, use a prompt such as “Rephrase the following Facebook description for LinkedIn by using a formal tone of voice:”. 

SocialBee Post Preview

SocialBee’s post customization feature helps you keep your content diverse and fresh on each platform while sharing the same social media message.

Start your 14-day free trial today!

Once artificial intelligence generated the variations you need, make sure to add them to each of your posts with SocialBee. The post editor allows you to add variations to your posts and edit the descriptions accordingly before they get scheduled and automatically posted.

10. Edit and Fact-check Your AI-Generated Posts

Social media marketers and businesses alike have been utilizing AI-generated social media posts in their social media strategies. While this can be an efficient and cost-effective way of quickly creating content, it is not without its risks.

It is important to always fact-check and edit any AI-generated social media post before you publish it on your social accounts. Artificial intelligence doesn’t have the capacity to discern between a correct and a false piece of information. As a consequence, you should always take the role of a curator and sort through the information provided by AI.

Frequently Asked Questions

Social media AI tools work by using natural language generation (NLG), machine learning (ML), and natural language processing (NLP). They are able to interpret and analyze data from various platforms with great accuracy.

Here are some of the key ways in which AI tools are used in social media marketing:

  • Outlining social media strategies
  • Brainstorming post ideas
  • Generating social media posts
  • Creating visuals
  • Providing quick customer service on social media platforms

Here are the types of professionals who benefit from using AI social media tools:

  • Social media managers
  • Social media marketers
  • Business owners
  • Content creators
  • Influencers
  • Researchers
  • Journalists

Start Using AI to Improve Your Social Media Content Strategy

To sum up, social media AI tools are an invaluable resource for any social media strategy. They can help you automate mundane tasks, analyze user data, optimize content, and engage with your audience in more meaningful ways.

With the right tools and strategies in place, social media AI can help you reach new heights of success. Use SocialBee, an AI-powered social media management tool that helps you be more in control of your social media presence. Put our 14-day free trial to the test and watch your performance improve!

Generate Social Media Content with SocialBee's AI Post Editor Assistant!


Manage all your social media accounts from one single place: SocialBee!


14-day free trial, no credit card required

Momentum Leader Winter 2023

Voted Momentum Leader In The Social Media Management Category on G2

Small Businesses Love SocialBee!

Small businesses like yours use SocialBee to share content across multiple social media platforms from one place.

14-day free trial, no credit card required

SocialBee Dashboard
Colliers logo
remax real estate logo
University of Regina
royal foundation
Social Media Content Ideas

+200 Social Media Content Ideas

Get access to hundreds of social media content ideas, along with tips to start planning your posting calendar today.

Use SocialBee’s Free AI Post Generator to create content for your social media profiles.

🎙️ Customizable tone of voice ❤️ Several variations to choose from 📄 1,000 pre-made AI prompts