How to Post on YouTube: The Ultimate Beginner’s Guide



Currently looking for guides on how to post on YouTube? If so, this one right here might be the perfect choice for you! With the ongoing rise of the digital age, YouTube has rightfully become the most popular platform for sharing and discovering new videos.

Boasting over 2 billion monthly active users and millions of hours of video content uploaded daily, it’s no surprise that more and more people are eager to start their own YouTube channels. However, for beginners, the whole process of posting a video on YouTube can seem rather overwhelming.

For this reason alone, we decided to come up with this awesome, complete beginner’s guide on how to upload a video to YouTube. It’s about time you learned how to become a renowned YouTube creator who can effortlessly grow their channel. If you can relate to this, stick around!

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How to Post YouTube Videos: A Step-by-Step Process

Figuring out how to upload a video to YouTube shouldn’t be too difficult or time-consuming. In fact, it should be a quick and easy process that will ultimately help you share your creativity with your subscribers. That’s why we put together this simple guide to help you get started.

How to Upload a YouTube Video from a Desktop

First things first – we’ll teach you how to upload videos on YouTube the old-fashioned way. Since most YouTube creators use laptops to edit and publish their latest videos, we’ll show you just how you can do it.

youtube upload

Here’s how to upload a video on YouTube from a desktop:

  • Log in to your YouTube account
  • Click on the camera icon with a plus sign in the top-right corner of the screen
  • Select the “Upload video” option
  • Choose the video file from your computer by dragging and dropping or clicking the “Select Files” button to select it manually
  • Add details such as the title, description, subtitles, and tags to help users find your video
  • Select or upload a thumbnail image for your video
  • Select or create a playlist for your video
  • Choose the correct audience for your video (made for kids or not)
  • Add video elements, such as an end screen or cards
  • Choose the privacy settings for your video, making it public, unlisted, or private
  • If you wish, schedule your video at a specific date and time and set it as a Premiere
  • Click “Publish”, “Save”, or “Schedule” to make your video live on YouTube

youtube upload

How to Upload a YouTube Video with the YouTube App

Next, we’ll show you just how easy the upload process is from a mobile device. Not everyone has access to a laptop and that’s alright. You’ll still be able to upload a video to YouTube.

youtube app upload

Here’s how to upload a YouTube video with the YouTube mobile app:

  • Open the YouTube app
  • Tap the plus symbol at the bottom of the screen
  • Tap “Upload Video” button and choose the video file from your gallery
  • Crop the video or leave it as it is
  • Add sounds, text, a voiceover, or filter
  • Add a title, description, location, paid promotion label, and audience
  • Select your desired video visibility (public, unlisted, private, or schedule)
  • Tap the “Upload” button to publish your video

youtube app upload

How to Upload a YouTube Video Using SocialBee

Scheduling your videos in advance is the best way to stay consistent with your posting and ensure you have a reliable safety net of content to fall on in times of need. 

Additionally, scheduling your content limits the manual work of posting the content yourself. You can make sure you upload videos to YouTube at the best times engagement-wise, without even being near your laptop.

SocialBee is the ultimate social media management tool that will help you plan your content easier than ever before.

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Here’s how to upload a YouTube video using SocialBee:

  • Open the SocialBee app
  • Connect your YouTube channel to the SocialBee platform
  • Click the “Add Post” button at the top of the page
  • Select your YouTube channel icon
  • Click the “Add a photo or video” button and select the video from your computer
  • Add the video’s title and description and choose your desired video visibility setting (public, private, unlisted)
  • Choose the correct content category
  • Click the “+Save post” button

Schedule and Publish Your YouTube Videos with SocialBee!


10 Useful Tips to Grow Your YouTube Channel

Now that you know exactly how to upload a video to YouTube, it’s time to become aware of the ways in which you can make your channel reach the top.

Here are 10 useful tips to grow your YouTube channel:

  1. Brainstorm a video title and video description
  2. Create high-quality video content
  3. Use custom thumbnails
  4. Add subtitles
  5. Be mindful of video SEO
  6. Add video elements and end screens
  7. Upload YouTube videos at the best times
  8. Leverage YouTube Studio
  9. Promote your videos on your social media channels
  10. Track your YouTube analytics

1. Brainstorm a Video Title and Video Description

Coming up with an engaging title and description holds significant influence over the discoverability of your content. 

When users search for particular topics or keywords on YouTube, the platform’s algorithm considers the title and description to assess the relevance and ranking of your video in search results.

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To enhance the probability of your video being discovered by your intended audience, you should start using AI content creation tools to get the job done a lot quicker. 

With SocialBee’s AI post generator, you can now generate YouTube video titles, descriptions, and even scripts you can follow for a more engaging experience.

2. Create High-Quality Video Content

Create high-quality videos consistently and make sure that they can effectively capture and hold your audience’s attention. 

Whenever you upload a video that is visually appealing, well-produced, and professionally executed, viewers are more inclined to watch the entire video, actively engage with it, and even subscribe to your channel. 

High-quality videos are crucial in keeping viewers engaged and committed for longer durations. YouTube’s algorithm considers audience retention metrics, including watch time and average view duration, when determining the visibility and ranking of your videos. 

So, try to invest in a video camera and in editing software that makes your content stand out from the rest.

3. Use Custom Thumbnails

Using a custom video thumbnail whenever you upload a video to YouTube can pique the interest of potential viewers. It can also convince them to choose your video over the multitude of content available on the platform.

It serves as a visual representation of your video’s essence and significantly influences the decision-making process of whether someone will watch it or not.

socialbee youtube thumbnail

They’re also great for maintaining a consistent visual presence throughout your channel. 

Elements such as brand colors, logos, or recognizable features in your thumbnails help you establish a unified visual identity that aids viewers in recognizing your videos amidst others. Consistent branding fosters trust and cultivates loyalty among your audience. To achieve this, use thumbnail design tools such as Canva or Microsoft Designer.

4. Add Subtitles

Subtitles enable a broader audience to access and comprehend your videos, particularly individuals who are deaf or hard of hearing. By incorporating captions, you ensure that those with hearing impairments can fully enjoy and understand the content you create. 

In order to improve viewer engagement and retention, it’s great to consider adding subtitles to your videos. Even individuals without hearing impairments often prefer watching videos with subtitles.

By providing subtitles, viewers can follow the content without relying solely on audio, reducing the risk of losing interest or missing essential information. 

5. Be Mindful of Video SEO

Effective video SEO techniques amplify the visibility of your videos in search engine results. This, in turn, increases the visibility of your videos to potential viewers who are actively searching for content related to your video’s topic.

Furthermore, video SEO empowers you to target specific keywords and phrases that are relevant to your content. As a result, your titles, tags, and descriptions always contain relevant keywords. Align your video’s optimization with popular search queries and you’ll end up attracting a focused audience that is genuinely interested in your topic. 

6. Add Video Elements and End Screens

Video elements, such as promoting other channels, videos, or playlists, elevate the level of engagement in your videos. These elements also provide an opportunity to showcase and bring attention to content that might have otherwise been overlooked.

End screens, on the other hand, play a vital role in guiding viewers to take action after watching your video. Utilizing end screens, you can prompt viewers to subscribe to your channel, watch another video, or check out a playlist you have in store for them.

socialbee end screen

As for navigating longer videos with ease, adding chapters to videos should do the trick. That way, your viewers can easily select the exact part of the video they would like to watch or browse the others.

socialbee youtube chapters

7. Upload YouTube Videos at the Best Times

Optimizing the timing of your video uploads allows you to increase visibility and expand your audience reach. The timing of your posts is key in catching the attention of viewers when they are actively engaged in browsing and consuming content.

By strategically posting your videos at the best times, meaning when your target audience is most active online, you enhance the likelihood of your videos appearing in their feeds and search results. This, in turn, maximizes the number of views and potential engagement your videos can receive.

Here are the best times to post on YouTube:

  • Friday: 6 PM, 7 PM, 8 PM. 9 PM
  • Saturday: 3 PM, 4 PM, 5 PM, 6 PM
  • Sunday: 12 PM, 1 PM, 2 PM, 3 PM

8. Leverage YouTube Studio

YouTube Studio offers comprehensive analytics and effective tools that allow you to directly communicate with your viewers through comments. It also allows you to optimize your existing content in a way that increases your chances of attracting new subscribers.

For creators eligible for monetization, YouTube Studio also provides specialized tools to manage and track your revenue. You can keep tabs on your earnings, assess ad performance, and gain valuable insights into your monetization strategy.

This enables you to grasp the financial aspects of your channel and make calculated choices to optimize your revenue generation, ensuring you are maximizing the potential of your content to generate income.

9. Promote Your Videos on Your Social Media Channels

When you distribute your latest videos across your social media channels, you expand your reach to a wider audience that extends beyond your YouTube subscriber base. 

By leveraging platforms such as Facebook, Instagram, Twitter, or LinkedIn, you enable your existing followers to discover and engage with your videos, amplifying your content’s visibility and potential viewership.

SocialBee posting schedule

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SocialBee helps YouTube creators make the most of their content by allowing them to cross-share their content across several social platforms. All you have to do is connect your go-to profiles and start scheduling promotional content that prompts followers to go check out your latest YouTube drop.

10. Track Your YouTube Analytics

You should regularly observe the progression of your YouTube analytics if you wish to improve the performance of your channel and individual videos. 

Monitoring YouTube analytics is essential to understand your channel’s performance and individual video success. By keeping an eye on key metrics like views, watch time, audience demographics, and engagement (likes, comments, shares), you obtain valuable insights into viewer response. 

Ultimately, this information empowers you to make informed decisions, identify trends, and refine your content strategy, resulting in an engaged and loyal audience. Tracking YouTube analytics aids in measuring channel growth, optimizing content, and ultimately reaching your goals on the platform.

Frequently Asked Questions

Posting on YouTube is free of charge. You can create and upload videos to your YouTube channel without having to pay a dime.

Here are some possible reasons why you can’t create a post on YouTube:

  • Account limitations: If you recently created a new YouTube account, there may be certain restrictions in place for new accounts to prevent spam and abuse.
  • Video settings: Make your video visible by adjusting its visibility settings. If your video is set to “Private” or “Unlisted,” only you may watch it. It’s important to modify the settings accordingly in order to allow your new video to appear on your channel page.
  • Technical difficulties: Occasionally, technical issues or glitches with the YouTube platform can hinder users from creating posts. You can try refreshing the page or clearing your browser if you keep on having the same issue.

Here’s how to post your first YouTube video:

  • Log in to your YouTube account
  • Click the camera icon in the top-right corner of your screen
  • Select the “Upload video” option
  • Choose the video file from your computer by dragging and dropping or clicking the “Select Files” button to select it manually
  • Add details such as the title, description, subtitles, and tags to help users find your video
  • Select or upload a thumbnail image for your video
  • Select or create a playlist for your video
  • Choose the correct audience for your video (made for kids or not)
  • Add video elements, such as an end screen or cards
  • Choose the privacy settings for your video, making it public, unlisted, or private
  • If you wish, schedule your video at a specific date and time and set it as a Premiere
  • Click “Publish”, “Save”, or “Schedule” to make your video live on YouTube

Boost Your Video Marketing Efforts on YouTube with SocialBee!

We hope that this article has provided some comprehensive and easy-to-follow steps on how to upload a video to YouTube. From uploading videos and optimizing content to leveraging SEO techniques and tracking analytics, you now have the knowledge and tools to navigate the platform effectively.

It’s also time to take your social media presence to the next level and start boosting your video marketing efforts with the help of SocialBee. How about a 14-day free trial to get started? Seems like it’s about time you unleashed your creativity and shared your passions with the world. Happy posting!

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