The best time to post on LinkedIn is Wednesday at 8 AM.
We know because we analyzed 494,774 posts published over six months, looking at impressions and interactions to see when posts actually performed best.
Of course, one perfect posting time isn’t particularly useful if you publish several times a week. So we also looked at the best day to post on LinkedIn, the hours that consistently underperform, and the strongest posting window for every day of the week.
And one quick note before we get into the data: all times are local. So if we say 8 AM is the best time to post, that means 8 AM in your local time.
Short summary
- The best time to post on LinkedIn is between 7 and 9 AM local time, the strongest early morning hours across our analysis of 494,774 posts.
- Wednesday is the best day to post on LinkedIn, with Thursday close behind. Tuesday also performs well, making the middle of the workweek your strongest bet.
- Wednesday at 8 AM is the best overall time to post, delivering the highest engagement rate of any slot we analyzed.
- If mornings don’t work for you, test the 8 to 11 PM evening window. We saw some surprisingly strong engagement during those evening hours.
- Avoid posting between 5 and 6 AM, 12 and 2 PM, and around 6 PM, when performance tends to drop.
- Sunday is the worst day to post on LinkedIn, while Saturday also underperforms compared to weekdays.
- Treat these times as benchmarks rather than fixed rules. Start with the strongest windows from our data, then use your own LinkedIn analytics to find when your audience is most responsive.
Why does the posting time matter on LinkedIn?
- Early engagement helps reach: LinkedIn tends to show a post to more people when it picks up reactions and comments early. Putting out a post when readers are busy or not online can slow down the first exchanges, and the post may not get much attention before it goes away.
- Timing gives good content a fair start: An average post at a good hour can beat a strong post at a bad one. This is why the best times to post on LinkedIn matter for anyone who posts regularly. Timing cannot fix weak content, but it helps strong content get seen.
- Studies point to different hours: Some research favours early mornings, while other research points to midday or late afternoon. Each study looks at different accounts, countries and industries, so the results do not match.
- The study data favours mornings: The analysis of 494,774 posts shows that 7 to 9 AM works best. Even so, the best time to post on LinkedIn for engagement on a single page can sit somewhere else.
- Audience habits decide the final slot: Knowing LinkedIn audience activity times, which are the hours followers actually scroll, makes it easier to choose when to post on LinkedIn for maximum reach instead of guessing.
What is the best time to post on LinkedIn to maximise engagement?
The best time to post on LinkedIn is between 7 and 9 AM, regardless of the day of the week.
Morning is the clear winner in our data. More than 46% of posts published between 7 and 9 AM received the most interaction.
Engagement rates followed the same pattern. The best morning slots reached 6.6% to 8% engagement rates, compared to roughly 3.5% to 5% around lunch break time and later in the afternoon.
But mornings aren’t your only option.
There’s a smaller, surprisingly strong window between 8 and 11 PM. Some of these evening slots recorded engagement rates above 12%, even after we accounted for viral outliers. So if your audience is active after work, evening posts are worth experimenting with.
What is the best day to post on LinkedIn?
Wednesday is the best day to post on LinkedIn, with Thursday close behind.
Wednesday recorded the highest average interactions per post at 13.8, compared to roughly 13 to 13.5 across the other weekdays. Thursday, meanwhile, had the highest overall engagement rate at 6.7%. Tuesday came in third.
There’s a pretty clear pattern here: LinkedIn engagement builds through the first half of the workweek, peaks on Wednesday and Thursday, then starts to slow down. Once Friday arrives, weekend engagement drops considerably.
And if you combine the strongest day with the strongest time, you get the best-performing slot in our entire dataset: Wednesday at 8 AM.
Find your best time to post on LinkedIn with SocialBee
Our analysis of nearly 495,000 posts gives you a useful benchmark, but the best time to post on LinkedIn ultimately depends on your audience and your past performance.
SocialBee is a LinkedIn post scheduler tool that helps you figure that out and put it into practice. When you schedule a LinkedIn post for a specific time, SocialBee recommends the best posting times based on your past LinkedIn performance. This means you can start with the 7 to 9 AM benchmark from our study, then use your own results to build a schedule around your account.
You can also use SocialBee to:
- Publish to personal profiles and company pages: Create and schedule LinkedIn content for both types of accounts from the same dashboard.
- Schedule different LinkedIn post formats: Publish text posts, links, single or multi-image posts, GIFs, videos, and carousels.
- Create content with AI: Generate LinkedIn post ideas, captions, and images directly from the Post Editor.
- Customize LinkedIn content: Format text with bold, italics, and strikethrough, add emojis, generate and save hashtags, resize your media, and tailor posts specifically for LinkedIn when publishing across multiple networks.
- Create more accessible posts: Add alt text to images before publishing them to LinkedIn.
- Edit and import visuals: Crop, flip, and resize images or bring media into your posts directly from Canva, GIPHY, and Unsplash.
- Customize video posts: Upload videos up to 30 minutes long and choose a custom thumbnail or select a frame from the video.
- Tag LinkedIn company pages: Mention company pages directly in your scheduled LinkedIn captions.
- Schedule a first comment: Prepare the first comment alongside your post so it can be published as part of your LinkedIn workflow.
- Organize your content: Sort posts into content categories and manage your upcoming LinkedIn content from a visual calendar.
- Collaborate with your team: Save posts as drafts, review content, and approve posts before they’re scheduled.
- Track your LinkedIn performance: Analyze your results to understand what works and use those insights to improve your content and posting schedule.
- Manage LinkedIn engagement: Reply to comments and mentions from SocialBee instead of switching back and forth between platforms.
Start your 14-day SocialBee trial to schedule your LinkedIn posts and find the best times for your account.
Best times to post on LinkedIn by day
Need the answer at a glance? Here are the best times to post on LinkedIn for each day of the week, based on our analysis of 494,774 posts.
| Best day to post on LinkedIn | Best time to post on LinkedIn |
| Monday | 8-9 AM |
| Tuesday | 8-9 AM |
| Wednesday | 8 AM (best overall) |
| Thursday | 7-9 AM |
| Friday | 8-9 AM |
| Saturday | 4-5 PM, only if you need to post |
| Sunday | Skip if possible |
What is the best time to post on LinkedIn on Monday?
The best time to post on LinkedIn on Monday is between 8 and 9 AM.
Miss the morning? 3 PM is your next best option, with performance picking up again after the lunchtime dip.
There’s also a surprisingly strong window around 10 PM, when engagement rates climb above 12%. It’s worth testing if your audience tends to scroll LinkedIn after work, but I’d still prioritize the more reliable 8 to 9 AM window.
What is the best time to post on LinkedIn on Tuesday?
The best time to post on LinkedIn on Tuesday is between 8 and 9 AM.
But Tuesday gives you another good option. Posts published between 8 and 9 PM reached engagement rates above 12%, making this one of the strongest evening windows in our dataset. And the pattern held even after we accounted for viral outliers.
So if you can’t catch the morning window, Tuesday evening is well worth testing.
What is the best time to post on LinkedIn on Wednesday?
The best time to post on LinkedIn on Wednesday is 8 AM. It’s also the best overall slot in our entire dataset.
Posts published at this time were roughly 40% more likely to receive engagement than posts in the average time slot, while maintaining a solid 6.6% engagement rate. In other words, Wednesday at 8 AM gives your post the best chance of gaining traction.
If you miss it, 5 PM is your next best option. Just don’t wait too long, because performance drops noticeably by 6 PM.
What is the best time to post on LinkedIn on Thursday?
The best time to post on LinkedIn on Thursday is between 7 and 9 AM.
Thursday morning comes very close to Wednesday. Posts published between 7 and 8 AM earned engagement rates of 7.8% to 8%, the highest among the prime morning slots we analyzed and roughly double the engagement rates we saw around midday.
What is the best time to post on LinkedIn on Friday?
The best time to post on LinkedIn on Friday is between 8 and 9 AM, with 5 PM as a backup.
Friday mornings still hold up relatively well compared to the stronger midweek days. But once lunchtime arrives, performance starts to slip.
What is the best time to post on LinkedIn on Saturday?
If you need to post on LinkedIn on Saturday, aim for around 4 to 5 PM. Otherwise, your post can probably wait until the workweek.
Saturday is the second-worst day in our analysis, and mornings are particularly quiet. Posts published between 5 and 9 AM were the least likely to gain traction, earning engagement at barely half the rate of a weekday morning. The 1 to 2 PM window wasn’t much better.
Things pick up slightly around 4 to 5 PM, making late afternoon your best option for a Saturday post.
What is the best time to post on LinkedIn on Sunday?
There isn’t really a good time to post on LinkedIn on Sunday. If your post can wait, save it for Monday morning.
Sunday had the weakest performance of any day we analyzed, with a 4.2% engagement rate, roughly a third lower than any other day of the week. The period between 8 AM and 1 PM was particularly weak.
If you absolutely need to publish on Sunday, late evening is your best bet. Performance improves slightly toward the end of the day, but Monday at 8 AM will generally give your post a better chance.
What is the worst time to post on LinkedIn?
The worst times to post on LinkedIn are between 5 and 6 AM, around lunchtime from 12 to 2 PM, and at 6 PM.
At 5 to 6 AM, you’re simply posting too early. Your content is already a few hours old by the time the much stronger 7 to 9 AM window rolls around. Friday at 5 AM was particularly weak, ranking among the worst weekday slots in our dataset.
Lunch isn’t much better. Posts published between 12 and 2 PM received 20% to 30% fewer interactions than those published during the morning window.
Then there’s 6 PM. Engagement dips again around this time, with Wednesday at 6 PM standing out as a particularly weak slot, despite Wednesday being the strongest day overall.
You might spot a few strange overnight spikes in the raw data, including posts published around 3 AM with unusually high interaction counts. Don’t rush to change your schedule. Those results came from a small number of viral posts rather than a consistent pattern you can reliably replicate.
What is the worst day to post for your LinkedIn strategy?
Sunday is the worst day to post on LinkedIn, with Saturday not far behind.
Sunday posts had an average engagement rate of 4.2%, the lowest of any day we analyzed.
Saturday doesn’t offer much relief. Saturday mornings and early afternoons were among the weakest periods in the entire dataset, with barely a third of posts receiving any engagement.
So unless you have a specific reason to publish on the weekend, save your strongest content for the workweek. If Saturday posting is unavoidable, 4 to 5 PM is your best bet. For Sunday, you’re generally better off waiting until Monday morning.
How to find the best time to post for your own audience
The times in our study are a good starting point. Your followers may log in at different hours, so it helps to check your own numbers.
Check your LinkedIn analytics
Open the Analytics tab on your LinkedIn page and look at the content and followers sections. The posts that got the most engagement are shown in the content section. In the fans area, you can see where your audience lives and what they do for a living.
Export the post data and match each post’s time to your followers’ local time. After a few weeks, the same hours will keep showing up. For a company page, this is the quickest way to find the best time to post on LinkedIn for businesses like yours. It also shows the best day to post on LinkedIn for your audience.
Test and track different time slots
LinkedIn only shows how long ago a post went live, such as 2d, so keep your own record of the date and time for every post. Publish similar posts at three or four different slots over four to six weeks, then compare the results. Try one slot in the morning, one at midday, and one in the evening, since our data showed evenings can surprise you.
Change only the time and keep the format similar. Otherwise, you cannot tell what made the difference. A scheduling tool like SocialBee records your posting times and suggests slots based on past results, which makes the best time of day to post on LinkedIn much easier to spot.
Tips to get more out of your posting time
Once you have a few strong slots, small habits help each post do more.
- Stay around after you publish: Within the first hour, answer the first comments. Talking about the post early on makes it go further.
- Match the format to the slot: Carousels have done well in several studies, so test them in your top slots alongside text and image posts.
- Save big news for strong slots: Put important news in the morning, when it’s most likely to be seen, and save less important news for later in the day.
- Look at day and hour together: Checking the best days and times to post on LinkedIn as a pair works better than checking either one alone. Wednesday at 8 AM is a good example.
- Stay consistent: Posting a few times every week beats posting daily for two weeks and then going quiet.
- Review every month: Audience habits shift, so the best time and day to post on LinkedIn from three months ago may not hold today.
Schedule posts on LinkedIn at the right time with SocialBee
If you want a simple place to start, post Tuesday through Thursday between 7 and 9 AM in your audience’s local time. That’s where our analysis found the most consistent performance, with Wednesday at 8 AM standing out as the strongest individual slot.
But timing should get more personalized as you collect data.
Pay attention to which days and hours consistently work for your own target audience, test alternatives like the evening window, and adjust your schedule accordingly. The goal isn’t to publish at the statistically “perfect” time forever. It’s to use these benchmarks to reach your own best posting time faster and get LinkedIn’s algorithm by your side.
And you don’t need to be online every Wednesday at 8 AM to make that happen. With SocialBee, you can build your LinkedIn schedule in advance and automatically publish posts at the times you want to test.
Start your 14-day SocialBee trial and put your LinkedIn posting schedule on autopilot.
