March 2025 social media news

March 2025 social media updates

March 2025 Meta (Ads) updates

• Meta added three AI-powered features for Facebook and Instagram ads: (source)
• Meta now allows advertisers to add brand elements (logos, fonts and colors) to their ads. (source)
• Meta added a new feature for lead generation campaigns, “Chat with leads from instant form.” (source)
• Meta added a new “Brand Highlights” feature for ad campaigns. (source)

March 2025 Meta (AI) updates

• Meta added a new feature for custom AI chatbots created on Instagram, “Voices”. (source)
• Meta added a new AI-powered feature for Instagram Stories, “Restyle with AI”. (source)
• Meta added a new AI-Based feature for Instagram posts, “Write a comment with Meta AI”. (source)
• Meta added a new AI-Based feature for Instagram Stories, “Restyle with AI”. (source)
• Meta is rolling out its “AI Characters” feature to more Instagram users. (source)
• Meta added “AI-powered search shortcuts” for Instagram posts. (source)

March 2025 Meta (Misc) updates

• Meta added a new “Get Meta Verified” button on Meta Business Suite apps. (source)

March 2025 Facebook social media updates

• Facebook added a new feature for Messenger users, “Typing indicator”. (source)
• Facebook now allows page admins to create custom badge names. (source)
• Facebook added a new feature for Facebook Reels, “Create Playlist From Your Video”. (source)
• Facebook added a new “Copyright check” feature for reels. (source)
• Facebook added a new setting for Facebook Subscriptions, “Edit the sign-up page.” (source)
• Facebook added a new “Ambient Mode” for images. (source)
• Facebook added a new “Collage” feature for Facebook Stories. (source)
• Facebook added a new accessibility feature for Facebook Reels, “Closed captions”. (source)

March 2025 Instagram social media updates

• Instagram is working on the ability to quickly customize and resend an image as a DM. (source)
• Instagram will soon allow you to control whether your likes are surfaced on the Friends Tab in the Reels section. (source)
• Instagram will soon remove the option to add text notes to feed posts and Reels. (source)
• Instagram added a new feature for voice messages, “Background play”. (source)
• Instagram added a new feature for voice messages, “Transcripts”. (source)
• Instagram added maps to the “Archive” section. (source)
• Instagram now allows users to message everyone mentioned in a Story or select specific people to reply. (source)
• Instagram now allows users to start a group chat by adding others directly from the story comment box. (source)
• Instagram is testing a new “Follow account” button on reels. (source)
• Instagram added a new “Pause” button for Instagram Reels. (source)
• Instagram added a new editing button for reels, “Touch up”. (source)
• Instagram is testing a new feature for Instagram Reels, “Blend.” (source)
• Instagram added a new feature for Instagram Stories, “Add captions.” (source).
• Instagram now allows users to send more than one message to accounts you don’t follow. (source)
• Instagram will soon allow users to create community chats. (source)
• Instagram is testing a new UI for Instagram DMs tabs. (source)
• Instagram added a new engagement feature for posts, “Question”. (source)
• Instagram added a new label for videos created or edited with Instagram Edits, “Made with Edits”. (source)
• Instagram now allows users to share stories in group chats. (source)

March 2025 WhatsApp social media updates

• WhatsApp will soon allow you to message contacts from status updates. (source)
• WhatsApp will soon allow you to share motion photos to chats, groups and channels. (source)
• WhatsApp is working on a “Laout” feature for status updates. (source)
• WhatsApp will soon allow you to share music from Spotify in status updates. (source)
• WhatsApp will soon limit the number of broadcast messages a individual user or a business can send. (source)
• WhatsApp is working on a feature that will allow you to exit and delete a group in a single tap. (source)
• WhatsApp is testing a new “Social links” feature for profiles. (source)
• WhatsApp is testing a new “Save” button for images posted as status updates. (source)
• WhatsApp added a new “Music” sticker for status updates. (source)
• WhatsApp will soon allow you to create personalized AI chatbots. (source)
• WhatsApp is working on a feature that will allow you to organize message replies into threaded conversations. (source)
• WhatsApp is testing on Android a new widget for the Meta AI chatbot. (source)
• WhatsApp is testing on Android a new AI-Based feature for groups, “AI-powered group icons.” (source)
• WhatsApp will introduce UI animations for the bottom navigation tabs. (source)
• WhatsApp is working on a feature that will allow users to manage privacy settings for profile links. (source)
• WhatsApp is working on an enhanced experience to chat and talk with Meta AI. (source)
• WhatsApp is testing on Android a new call menu for chats and groups. (source)
• WhatsApp is testing on Android two new features for video calls, “Raise hand” and “Emoji reactions”. (source)
• WhatsApp is testing on Android a new feature that will allow you to add sticker photos to status updates. (source)
• WhatsApp is testing on iOS a notification count feature for chat filters. (source)

March 2025 Threads social media updates

• Threads will soon allow you to quickly follow the same popular creators you’re now following on X (Twitter). (source)
• Threads added four new features on mobile (source):
  • A new audience setting for post replies and quotes, “Your followers”.
  • Profile topics.
  • A pinned scrub bar for videos.
  • Four new buttons for videos: “Pause”, “Play” and two “Skip” buttons.
• Threads moved the “Made with AI” label below the post. (source)
• Threads will soon you to quickly follow the same creators you’re following on Twitter. (source)
• Threads is testing a new feature in the “Insights” section, “Weekly recap”. (source)
• Threads is testing a new feature for profiles, “Add interests.” (source)
• Threads added a new feature for videos posted on the platform, “Background play.” (source)
• Threads added two new control buttons for videos posted on the platform, “Backward 10 seconds” and “Forward 10 seconds”. (source)

March 2025 TikTok + CapCut social media updates

• TikTok will soon add a new feature for its coin recharge website, “Multiple account acces”. (source)
• TikTok added a new business feature for TikTok Live called ”Service+”. (source)
• TikTok now allows users to “select creatives” when promoting a post. (source)
• TikTok added a new “Team” feature for artists. (source)
• TikTok added a new section under “Settings and Privacy”, “Home screen shortcuts”. (source)
• CapCut added a new AI-based feature for videos, “AI Music”. (source)
• TikTok now allows users to create their own templates. (source)
• TikTok now allows users to reply to a comment with a “photo comment”. (source)
• TikTok now allows users to add more than one song to a video post. (source)
• TikTok added a new “Link” sticker for TikTok Stories. (source)
• TikTok added a new AI-based feature for content creators, “Al Alive”. (source)
• TikTok added a new button in the post composer, “Green screen.” (source)
• CapCut added a new AI-based video export setting, “AI Ultra HD”. (source)
• TikTok is testing a new “Voice chat” feature for TikTok LIVE. (source)

March 2025 X (Twitter) social media updates

• X is testing a new “Cutout” feature for videos. (source)
• X added a new message to the post processing bar, “Sending post…”. (source)
• X added a new engagement feature for posts, “React with video”. (source)
• X is testing on iOS a new engagement feature, “React with video”. (source)
• X now lets you query Grok by mentioning it in replies. (source)
• X will add a “Video Creation” button in the post composer. (source)
• X is working on a new UI for the “Videos” tab. (source)
• X Money will also have “Enhanced Privacy” settings. (source)
• X is working on four new content filters, “New”, “Popular (All, Day, Week, Month, Year)”, “My replies” and “My posts”. (source)
• X added a new AI-based feature on iOS, “Explain this post”. (source)

March 2025 LinkedIn social media updates

• LinkedIn now allows LinkedIn Premium members to schedule a meeting on Calendly with a custom “Book an appointment” button. (source)
• LinkedIn added a new in-app puzzle game, “Zip”. (source)
• LinkedIn now allows users to add native videos to articles and newsletters. (source)
• LinkedIn is testing two new content filters, “All” and “My Network”. (source)
• LinkedIn added a “Try searching for” section in the search bar. (source)

March 2025 YouTube social media updates

• YouTube is testing a new “Push notifications” system with a small subset of users. (source)
• YouTube added a new feature for livestreamers, “Take a Break” ads. (source)
• YouTube now allows channel owners to see their recent subscribers with the help of a new entry point on channel page, “See your subscribers”. (source)
• YouTube will change the way it counts Shorts views by including the number of times a creator’s Short starts to play or replay. (source)
• YouTube is testing a new “Hide” button for end screens. (source)
• YouTube is testing a “Visual guide” feature for YouTube Shorts. (source)
• YouTube will show more mid-roll ads at natural break points like pauses and transitions. (source)

March 2025 Google updates

• Google now allows advertisers to hide all Google Ads recommendations. (source)
• Google is now showing Performance Max terms in the Google Ads’s “Search terms” report. (source)
• Google AI Overviews are now officially live in nine EU countries: Austria, Belgium, Germany, Ireland, Italy, Poland, Portugal, Spain and Switzerland. (source)
• Google is testing a new “Accommodations” carousel for hotel-related queries. (source)
• Google now allows advertisers to add “WhatsApp Messaging” to their Performance Max campaigns. (source)
• Google Ads is testing the ability to “double expand” the images in the ad carousels. (source)
• Google is now showing “First order” labels for Google Shopping Ads. (source)
• Google will launch a “Channel reporting” feature for Google Ads Performance Max campaigns. (source)
• Google Search is testing a “quiz”-like feature for product results, “Get tailored recommendations.” (source)
• Google added a new “Price at checkout” label for organic and paid results shown within Google Shopping. (source)
• Google now accepts RVs (recreational vehicles) and campers in Google Vehicle Ads. (source)
• Google added a new “Google Search” button for some searches made in Google Shopping. (source)
• Google is now using generative AI within the Google Search product details overlay (Google Shopping). (source)

March 2025 Bluesky social media updates

• Bluesky is now sending referral traffic through a new “go” subdomain. (source)
• Bluesky now allows users to upload videos up to three minutes in length. (source)
• Bluesky is working on a new feature for Bluesky DMs, “Group chats”. (source)

March 2025 Pinterest social media updates

• Pinterest will expand its AI labeling feature to more posts. (source)

March 2025 Snapchat social media updates

• Snapchat added a new feature in the “Appearance” section, “Home”. (source)
• Snapchat is testing a simplified share sheet. (source)

March 2025 Twitch social media updates

• Twitch now allows creators to opt out of discount events for viewers. (source)
• Twitch added “Subfeeds” to the live feed. (source)
• Twitch launched a new global emote, “WeDidThat.” (source)
• Twitch added a new channel reporting option, “Viewership Tampering”. (source)

March 2025 Spotify updates

• Spotify added a new “Sort” button to playlists. (source)
• Spotify is working on a new song sharing feature, “Share to WhatsApp Status.” (source)

March 2025 Reddit social media updates

• Reddit will soon replace the “Private Messages (PMs)” section with Reddit Chat and inbox notifications. (source)
• Reddit added a new “Hide ad” button for ads. (source)

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