Become a social media manager with SocialBee University
Unlock the dynamic world of digital marketing with a course that covers everything from core social media practices to cutting-edge AI-powered strategies.Â
Getting a SocialBee yearly plan gives you free lifetime access to SocialBee University.
About the course
AI instructor: Jackie
- 5 hours on demand video
- 31 downloadable resources
- Access on mobile and TV
- Full lifetime access
- 30-day money back guarantee
Welcome to the Course!
- Introduction
Intro to Social Media
- Intro
- What Is Social Media
- A brief History of Social Media
- Social Media and Its Importance
- Understanding the Role of Social Media in Marketing
- Bottom Line
Social Media Fundamentals
- Intro
- Emojis: What They Are and Why We Love Them
- Hashtags: The Side-Kicks of Successful Copy
- How to Use Hashtags: A Guide for Each Social Media Platform
- How to Write Great Captions
- Social Media Posts Categories
- The Power of Visual Content in Social Media
- Bottom Line
- Social Media Fundamentals Quiz
Copywriting for Social Media
- Intro
- What Is Copywriting?
- Copywriting: How to Get Started
- Get Inspired: 10 Copywriting Formulas to Maximize Engagement
- Humor in Copywriting
- On Inclusive Language
- How to Grab Your Reader’s Attention
- Powerful Social Media Words: Simple Rules for Great Impact
- Mastering Calls to Action
- Bottom Line
- Copywriting for Social Media Quiz
Branding on Social Media
- Intro
- What Is Branding?
- Create Your Own Branding Style Guide
- Build a Brand Identity
- Choose the Social Media Platforms that Work Best for Your Brand
- Improve Your Social Media Profiles
- Be Consistent; Use Social Media Management Tools; Communicate With Your Audience
- Bottom Line
- Branding on Social Media Quiz
Buyer Persona
- Intro
- What is a Buyer Persona?
- Market Research; Decide on Your Approach; Competitor Research
- Social Media Platforms; Customer Demographics & Psychographics
- Understand How You Can Help; Name Your Buyer Persona; Buyer Persona Template
- Mistakes When Creating Buyer Personas
- Bottom Line
- Buyer Persona Quiz
Social Media Content: Formats & Types
- Intro
- What Are Content Types?
- The Importance of Using Various Content Types
- How to Find the Right Content Type for Your Audience
- High-Performing Content Formats and Types: Videos
- High-Performing Content Formats and Types: Images
- High-Performing Content Formats and Types: Text
- High-Performing Content Formats and Types: Stories
- High-Performing Content Formats and Types: Infographics
- High-Performing Content Formats and Types: Live streams
- High-Performing Content Formats and Types: Testimonials & Reviews
- High-Performing Content Formats and Types: GIFs & Memes
- High-Performing Content Formats and Types: Quizzes & Polls
- High-Performing Content Formats and Types: Contests
- Ways to Come Up With Content Ideas
- Bottom Line
Social Media Marketing Strategy
- Intro
- Social Media Marketing VS Social Media Strategy
- How to Create a Social Media Marketing Strategy: Intro
- Define Your Target Audience
- Research Your Competitors
- Audit Your Current Social Media Presence
- Create a Social Media Brand Style Guide
- Optimize Your Social Media Accounts
- Set SMART Goals
- Research Content Ideas
- Design a Social Media Content Calendar
- Maximize Your Reach
- Monitor and Adjust Your Social Media Marketing Plan
- Bottom Line
- Social Media Marketing Strategy Quiz
How to Generate Content With AI
- Intro
- How to Speed Up the Process of Content Creation With AI
- Generating Social Media Post Ideas, Content Calendars & Hashtags
- Tips and Tricks for Generating High-Quality Social Media Posts
- Bottom Line
Using SocialBee
- SocialBee Dashboard
- SocialBee Workspaces
- SocialBee Users
- SocialBee Content Menu
- SocialBee Add Post
- SocialBee Schedule Setup
- SocialBee Next Posts
- SocialBee Analytics
- SocialBee Engage
Social Media Toolkit
- SocialBee Media Toolkit
What's Next?
- What's Next?
About the course
Who is this course for?
Marketers & enthusiasts
Perfect for budding to mid-level marketers and anyone looking to break into the social media sphere.
Beginner/mid-level copywriters
Dive deep into the world of digital copy, curated specifically for emerging and mid-level writers.
Entrepreneurs
Elevate your brand with a deep understanding of social media management best practices.
Why should you join our course?
Future-proof skills
As the digital landscape changes, so does our course content. Stay updated with the latest trends and practices in the social media world.
Comprehensive curriculum
Dive deep into every nook and cranny of social media management, from fundamentals to advanced strategies that industry leaders swear by.
Flexible learning
Whether you're watching a lesson during a lunch break, or diving deep over the weekend, with our course you can learn at your own pace.
Career opportunities
Are you ready to level up? Elevate your professional profile with our course, paving the way for diverse roles in the social media marketing landscape.
AI learning experience
Meet Jackie, your AI narrator. She combines technology's prowess with the nuance of human connection for an enriched learning experience.
Essential tool training
Dive beyond theory with hands-on experience using tools like SocialBee, stepping into the professional realm confidently and competently.
Frequently asked questions
Do you have questions left unanswered?
No, this course is tailored to cater to both beginners and those with some experience. We start with the basics and delve into more advanced topics as we progress.
Yes, once you enroll, you get lifetime access to the course material. This means you can revisit the content anytime you wish.
The course comprises video lessons delivered by Jackie, supplemented with quizzes.
Additionally, participants receive handy checklists, summaries of main points in PDF format, and exclusive access to SocialBee templates to ensure a hands-on learning experience.
Absolutely! Whether you’re a solopreneur, a business owner, or part of a marketing team, the skills and strategies covered in this course can be beneficial for your brand’s online presence.
We offer a 30-day money-back guarantee. If you’re not satisfied, you can request a full refund within that period.
Jackie is your AI-guided narrator throughout the course. Crafted with human-like attributes, Jackie ensures an engaging, enlightening, and enjoyable learning experience.
Alexa, our Head of Process, took the lead. Elena and Daniela, seasoned content writers and social media specialists crafted the core content, with Elena also fine-tuning the slides.
The broader SocialBee team also played a role, pouring their expertise into research, design, development, and quality assurance.
Improve your social media content strategy
SocialBee cuts out the time-consuming tasks out of your social media workflow so you can focus on creating better content.
14-day free trial, no credit card required